Author: pishposhdesign

How Do you Know if your Logo Is Good?

A great logo communicates the right message to the right people. Through visual communication, it catches the eye of the target market and speaks to their interests. It tells them who you are, what you’re about, and why the two

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Disney Princesses without Make-up

I’ve seen this done before to Elsa (of Disney’s Frozen) and was so surprised that I wanted to try it with the other princesses. Doesn’t everybody love a fun Photoshop project that pokes fun at perfection?

Posted in design, Uncategorized Tagged with: , , , ,

Find you on Facebook? Why?! Ideas for Social Marketing

It seems that all businesses have invested in some social media platform at this point. Whether it’s Facebook, Twitter, Instagram, Pinterest, or something else, we have all seen the potential for expanding our brands and reaching new customers with social

Posted in advertising, branding, marketing, Uncategorized

Art Imitating Life

Recently, a friend and I were trying to think of the most successful company using a “bad” logo. After a lot of debate, we settled on Sysco, which – if you are not familiar – is a company that provides

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Natural, Plastic-free Packaging

There’s simply no question that for some of us designers, finding the best packaging solution for a client can be an ethical quagmire. Especially when you are working with small businesses that have a limited budget. It goes without saying

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Social Networking: Keeping it Real

Recently I passed a large billboard on the highway that was advertising a local car dealership. From experience in the advertising world, I know that billboard space on busy highways can cost as much as $10-$30,000 per month. Yes, you

Posted in advertising, blogs, marketing, Uncategorized, web

Being Mindful

Posted in design, typography, Uncategorized

Eat, Drink, & Be Merry…

Just finished this fresh new website for The Westporter, a fantastic restaurant and catering business in historic Westport, Massachusetts. This website uses a bright white background to emphasize the beautiful images of food and drink. When the food is this

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Tote Bag Design

A tote bag design for a small business organization that sells these thick, cotton, bags at farmers markets.

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Packaging Design

Luscious packaging for a collection of gourmet olive oils and vinegars.  

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